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RepuShield

Free Google review audit. See exactly which reviews qualify for removal.

Find your listing. We read your low reviews against Google's review policies and show which ones we can file. Free, and it takes a couple of minutes.

Free audit. $150 to $250 per review. Nothing if it stays up. How the price is set

Find your Google Business Profile
  • Takes a couple of minutes
  • Free audit. No card to see your report
  • Price shown on each review before anything is filed

Type your business name to find your Google Business Profile.

What the audit shows

  • Every review we read scored against Google's published content-policy categories
  • Estimated strength of this review's policy case. Scored on how clearly it matches a Google content-policy clause, not a promise of removal
  • What your rating becomes if the flagged reviews come down, worked out from your own star totals
  • The reviews we did not flag, and why no clause matched their wording

Why audit now? A policy-violating review is easiest to challenge while the reviewer's account and posting pattern are still visible on Google. The evidence a filing is built on sits on public profiles, and it does not stay there forever.

What the scan is actually doing

It reads every review on the listing and sorts them into two piles. One pile is reviews that map to a published clause in Google’s content policy, with the clause named. The other is negative reviews whose wording does not carry a clause on its own.

Both piles are shown to you, review by review, before you spend anything. The second pile is a read of the text, not a verdict on whether the visit happened, so if your own records tell a different story on one of them, say so and we read it again. You pick which reviews go forward, and Google makes the final call on every removal.

A shop owner checking her reviews on a phone behind the counter

The evidence it looks for

Google’s reviewer cannot see your appointment book, your CRM or your receipts. What they can check is Google’s own platform, so those are the signals that carry a filing. Three of the clauses it checks:

Conflict of interest

Former employees, competitors, and people with a financial stake in disparaging a business cannot leave reviews about it.

  • The same account has left a positive review for a direct competitor
  • Employment records showing the reviewer left your business, and when
  • The review uses trade vocabulary or internal process detail an ordinary customer would not know
  • A cluster of similar reviews arriving in one window from accounts of similar age
Gets it rejected: Naming who you think wrote it. Identity is almost never provable from the outside, and an accusation you cannot support makes the whole filing read as a grudge. Point instead at what anyone can verify by opening the reviewer's public profile.
Reviewers who were never customers

A review must reflect an actual customer experience with the business, not a phone interaction, a quote request, a drive-by, or something the reviewer heard second-hand.

  • No record of the reviewer in your booking system, invoices, POS or email, searched under partial spellings and first name only
  • The review describes a service, product or package you do not sell
  • The dates named do not line up with your opening hours, your season, or a period you were closed
  • The reviewer's public profile shows no other contribution, or a burst of ratings left minutes apart
Gets it rejected: Writing "this person was never a customer" and stopping there. Google cannot search your systems and will not take the assertion on trust. The filing has to say what you searched, how you searched it, and what came back empty. That is the difference between an assertion and evidence.
Factually false claims

The hardest category to argue. A review stating something verifiably untrue, not merely unfair, can be filed, but only where a document contradicts it. Opinion is never covered.

  • A specific factual claim that your records contradict: a price, a date, a service performed
  • Documentation that survives being read by a stranger: an invoice, a signed job sheet, a contract
  • Claims about a legal outcome, licence or certification that public records disprove
  • A description of an event on a date you were demonstrably closed
Gets it rejected: Filing on an opinion. "Overpriced" and "the worst service in town" are not factual claims and are protected however wrong they feel. This clause needs a checkable statement of fact, not a judgement.

The audit checks against every published clause, not only these three. All 9 clauses, one page each.

What it will not do

  • It is a read of the evidence, and it is what the filing will be built on.
  • It will not invent a clause for a review whose wording does not carry one.
  • It does not contact the reviewer, and it does not tell Google anything. Running it is invisible to everyone but you.
  • It does not need an account, a card, or your listing's login.

What it costs if you go ahead

The audit is free. A removal is $150 to $250 per review, set by how hard that case is, and it is charged only after Google takes the review down.

  • Straightforward

    $150

  • Standard

    $175

  • Involved

    $200

  • Hard

    $225

  • Entrenched

    $250

  • You see the price next to every review before anything is filed, and that price does not change.
  • If Google keeps the review up, you owe nothing for it.
  • There is no subscription and nothing that renews. Every removal is paid per review, only after Google removes it.

How each price is set